A London-based copywriter and creative content manager, Amy writes about travel, culture and events, and creates branded content for business services, digital agencies, charities and more.
5 big brand business failures – and what startup entrepreneurs can learn from them
Newsflash: yet another business heavyweight has fallen into administration.
These all-too-familiar headlines force us to question how such large, established brands continue to get it so unbelievably wrong.
Here are five big businesses that failed, owing to a number of catastrophic yet preventable mistakes:
Borders – lack of focus and falling into success trap
Blockbuster – leadership failure and lack of innovation
Toys “R” Us – slow to change and too dependent on third party
Woolworths – lac...
Durmitor National Park, Montenegro: The ultimate Wanderlust guide
The largely unexplored Durmitor National Park in Montenegro truly is one of the last remaining unspoiled wildernesses on the European continent. Here's your guide to making the most of it...
Introducing Durmitor National Park.
Mother nature spared no expense when gifting Durmitor with soaring limestone peaks, azure-blue canyons and serene glacial lakes (known locally as 'mountain eyes'). They're sprinkled generously across the 334 sq km UNESCO World Heritage Site.
Montenegro has its ...
The best business books to help your startup succeed in 2020
Business books are a source of inspiration; providing startup owners with a cost-effective way of developing skills and learning new business strategies without having to take a professional course.
Here are the most impactful business books that we have read this year, all of which introduce new ways of thinking and provide essential insights to help your startup succeed in 2020.
Good to Great by Jim Collins
Measure What Matters by John Doerr
The Right It by Alberto Savoia
Hooked by Nir Eyal...
30 of the best wedding venues in the UK
In my role as the founder of Bridebook, the online wedding planning app, I've come across my fair share of incredible places to get married - all over the UK.
Our team have searched high and low to find you the absolute crème de la crème of venues - and these are the best we believe Blighty has to offer for 2018.
Holkham Hall, Norfolk
Holkham Hall is an exquisite 18th century Palladian house set in 25,000 acres of parkland on the Norfolk coast. Steeped in history, this grandiose Hall is recog...
3 billionaires share their top tips for startup owners seeking success
There is no shortage of headlines that swirl around the world’s biggest money makers. But for aspiring entrepreneurs, it’s going behind these headlines that’s most helpful. What makes the globe’s most successful entrepreneurs really tick, and how did they catapult their ideas into billion dollar businesses?
Let’s look at three of the biggest names – all of whom were startup owners themselves once.
Tej Kohli – International technology and real estate billionaire businessman
Brian Chesky – Co-f...
33 UK wedding venues fit for a royal wedding
There’s a spring in everybody’s step as the news of Prince Harry and American actress Meghan Markle’s engagement reverberates across the world.
And whilst the royal wedding is already being planned we wanted to help those of you without a wedding planning entourage take the first step and decide on where you’ll get married next year.
As the founder of wedding planning app and website, Bridebook.co.uk, I feel it’s my duty to make sure that everyone feels like royalty on their big day; royal bu...
How businesswomen in the UAE start out and succeed in a male-dominated market
There has never been a better time to be a female entrepreneur in the UAE.
In fact, women now make up nearly half of the UAE’s SME sector.
That being said, in many ways – and in many industries – a strong institutional bias towards men is still in place.
But that isn’t stopping female entrepreneurs. In fact, they are starting successful businesses and driving change every day by embracing:
Networking
Continuous learning
Support for other women
Confidence building
Here’s how you can start out ...
5 digital marketing blunders and how to avoid them
Digital marketing isn’t new – we get it.
But for any of us who have been doing it for a long time, it’s always good to check in and see if we’re truly getting an acceptable return on our digital marketing investments. Just how effective really is our digital marketing strategy?
So let’s look at five common digital marketing mistakes – and how we can avoid them.
Mistake #1: Your in-house content efforts aren’t competitive
No matter how well structured your digital marketing strategy is, it wil...
23 Best UK Castle Wedding Venues
When I grow up, I want to get married in a castle. Isn’t that what we all said? Well now you’re engaged and your fairytale is just beginning. And we’ve got a secret we just have to spill…
In every corner of the country, spanning from Cornwall right up to the Scottish Highlands, we’ve discovered tons of unbelievable castles and fortresses that are just begging to be visited.
To save you the agony of having to decide where to begin in your quest for the perfect castle wedding venue we’ve shortl...
John Nassari - the story behind the man, the photographer and the artist
“I’m a photographer – but I’m also a storyteller.” John Nassari
John Nassari certainly is the storyteller he proclaims to be; as much is evident in his incredible work which has won numerous accolades, and in his desire to continue to change the future of photography with the help of immersive technologies.
But what about the story behind the storyteller?
How did John Nassari get to be one of the most recognised and appreciated photographers in London today?
We met up with him to find out.
Th...
5 ways you lose money without content marketing
Your digital marketing efforts could all be for nothing, if you don’t use content.
Seems a little dramatic perhaps, but if you have ever felt that your website is pushing people away, that your leads are disappearing, that your SEO efforts are in vain – well, you’re probably not using content effectively.
So here are five common problems we all have faced, and how content can be the solution.
1. Your website doesn’t encourage people to return
Your website looks great. You’ve invested in cutti...
Mastering the Art of Multilingual Twitter Engagement
#Get to know the basics
If you aren’t one of the 500 million active Twitter users across the globe, it’s time to learn some Twerminology before you proceed with your multilingual engagement tactics.
Twitter can be a valuable business tool if used correctly. Here are some basic pointers to get you started:
Follow your clients – an obvious but essential tactic. You need to understand what they are tweeting about to gain industry insight and ensure you are engaging their interests.
Research your...
5 tips to help you decide where your wedding venue should be
Do you stay close to home where your family and friends are? Do you both have family and friends from the same area or are your loved ones spread across the country?
Do you choose to stay in the UK or do you search for a wedding venue overseas?
Finding the answers to these kinds of questions can prove quite stressful and it’s at this early stage of your wedding planning journey that you’ll soon learn that you can’t please everybody – and you shouldn’t have to!
It is up to you and your partner...
The UK’s Best Beach Wedding Venues
The nights are drawing in and the temperature is finally dropping after a scorcher of an Indian summer… so what is a newly engaged gal or guy to do?
Why, dream of beach weddings of course.
Finding and booking your ideal wedding venue is probably the single biggest decision you’ll make over the next few weeks or months, so due care and attention are required. Getting started with Bridebook’s wedding venue search is always a good idea!
Fortunately for you, we’ve scoured the very best beach wedd...
Search with Savoo
1 internet search = 1p for Marie Curie
This is the offer being made by Savoo.co.uk in partnership with Bing. Simply follow Savoo’s link , use the page for your internet searches, and instantly watch your donation grow.
So the challenge is simple. Log on and sign up to Savoo now and try and search for an easier way to support Marie Curie.
Even if you don’t find anything, your searches will soon add up for Marie Curie. To make it easier, why not set up Savoo as your default search engine or hom...